{"id":14900,"date":"2023-09-14T09:18:45","date_gmt":"2023-09-14T08:18:45","guid":{"rendered":"https:\/\/www.talent.upc.edu\/blog\/?p=14900"},"modified":"2023-09-14T09:25:30","modified_gmt":"2023-09-14T08:25:30","slug":"nou-master-en-periodisme-i-intel%c2%b7ligencia-artificial-impulsat-per-rtve-instituto-la-usc-i-la-upc","status":"publish","type":"post","link":"https:\/\/upcschool.upc.edu\/blog\/nou-master-en-periodisme-i-intel%c2%b7ligencia-artificial-impulsat-per-rtve-instituto-la-usc-i-la-upc\/?lang=ca","title":{"rendered":"Nou m\u00e0ster en Periodisme i Intel\u00b7lig\u00e8ncia Artificial impulsat per RTVE Instituto, la USC i la UPC"},"content":{"rendered":"<p><span class=\"HwtZe\" lang=\"ca\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">El Centre Territorial de RTVE Gal\u00edcia va acollir dijous passat la presentaci\u00f3 del nou <a href=\"https:\/\/upcschool.upc.edu\/cat\/estudis\/formacio\/curs\/214500\/master-formacion-permanente-periodismo-inteligencia-artificial\/\" target=\"_blank\" rel=\"noopener\"><strong>m\u00e0ster de formaci\u00f3 permanent en Periodisme i Intel\u00b7lig\u00e8ncia Artificial<\/strong><\/a>, una proposta educativa pionera que aborda les demandes actuals del sector audiovisual i els mitjans de comunicaci\u00f3.<\/span><\/span> <span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">La formaci\u00f3 \u00e9s fruit d&#8217;un conveni interuniversitari entre RTVE Instituto a trav\u00e9s del projecte Haz, la Universitat de Santiago de Compostel\u00b7la (USC) i la UPC School<\/span><\/span><\/span>.<!--more--><\/p>\n<p><em>Font: RTVE Instituto<\/em><\/p>\n<p><a href=\"https:\/\/upcschool.upc.edu\/blog\/wp-content\/uploads\/2023\/09\/Presentacion_Master-300x169.jpg\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-14895 size-medium\" src=\"https:\/\/upcschool.upc.edu\/blog\/wp-content\/uploads\/2023\/09\/Presentacion_Master-300x169.jpg\" alt=\"\" width=\"300\" height=\"169\" srcset=\"https:\/\/upcschool.upc.edu\/blog\/wp-content\/uploads\/2023\/09\/Presentacion_Master-300x169.jpg 300w, https:\/\/upcschool.upc.edu\/blog\/wp-content\/uploads\/2023\/09\/Presentacion_Master-1024x576.jpg 1024w, https:\/\/upcschool.upc.edu\/blog\/wp-content\/uploads\/2023\/09\/Presentacion_Master-768x432.jpg 768w, https:\/\/upcschool.upc.edu\/blog\/wp-content\/uploads\/2023\/09\/Presentacion_Master-1536x864.jpg 1536w, https:\/\/upcschool.upc.edu\/blog\/wp-content\/uploads\/2023\/09\/Presentacion_Master.jpg 1600w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>A l&#8217;acte, presentat per <strong>Ram\u00f3n Valles,<\/strong> director del Centre Territorial de RTVE Gal\u00edcia, van intervenir <strong>Ver\u00f3nica Oll\u00e9,<\/strong> directora del Gabinet de Presid\u00e8ncia RTVE, que va incidir en la import\u00e0ncia de la IA aplicada al periodisme i la seva projecci\u00f3 de futur: \u201cels 10 alumnes amb major rendiment del m\u00e0ster tindran la possibilitat de fer pr\u00e0ctiques a RTVE i entrar al banc de dades de la Corporaci\u00f3\u201d.<\/p>\n<p>Aquest m\u00e0ster interuniversitari estar\u00e0 dirigit per Pere Vila, director d&#8217;Estrat\u00e8gia Tecnol\u00f2gica a RTVE, Miguel T\u00fa\u00f1ez (USC) i Francesc Tarr\u00e9s (UPC). A la presentaci\u00f3, <strong>Pere Vila<\/strong> va destacar les facilitats que aportaran al treball period\u00edstic les eines IA: \u00aben pocs anys tots els periodistes hauran d&#8217;estar formats amb nocions d&#8217;Intel\u00b7lig\u00e8ncia Artificial, per aix\u00f2 el m\u00e0ster \u00e9s virtual i flexible, perqu\u00e8 professionals en actiu puguin formar-se alhora que exerceixen el periodisme\u00bb.<\/p>\n<p>Per part seva, <strong>Francesc Tarr\u00e9s<\/strong> ha subratllat la multidisciplinarietat del m\u00e0ster, \u00abja que no nom\u00e9s abasta el periodisme, el sector audiovisual i la IA, sin\u00f3 altres \u00e0mbits com l&#8217;\u00e8tica deontol\u00f2gica, el marc normatiu o la ciberseguretat\u00bb. Un programa pioner i a l&#8217;avantguarda tecnol\u00f2gica, doncs, com indicava <strong>Miguel T\u00fa\u00f1ez:<\/strong> \u00abel m\u00e0ster no t\u00e9 un programa tancat precisament perqu\u00e8 sigui permeable a les constants evolucions de la IA\u00bb.<\/p>\n<p><strong>Cristina Bravo<\/strong>, directora del Centre Territorial de RTVE Castella-la Manxa, va tancar l&#8217;acte amb la demostraci\u00f3 d&#8217;un cas pr\u00e0ctic d&#8217;aplicaci\u00f3 d&#8217;IA a RTVE. Es tracta de la <a href=\"https:\/\/www.rtve.es\/noticias\/20230717\/rtve-inteligencia-artificial-para-elecciones-23j-pueblos\/2451946.shtml\" target=\"_blank\" rel=\"noopener\">cobertura de les eleccions municipals passades del 28 de maig i les generals del 23 de juliol<\/a> en qu\u00e8 es van generar not\u00edcies i \u00e0udios, de manera autom\u00e0tica, amb els resultats electorals de poblacions d&#8217;Espanya amb menys de 1.000 habitants.<\/p>\n<div class=\"section\">\n<h3><span class=\"ladillo\">Una formaci\u00f3 en l\u00ednia<br \/>\n<\/span><\/h3>\n<p>El m\u00e0ster de formaci\u00f3 permanent en Periodisme i Intel\u00b7lig\u00e8ncia Artificial <strong>comen\u00e7ar\u00e0 el proper 16 d&#8217;octubre<\/strong>. El programa, que s&#8217;imparteix en modalitat en l\u00ednia, est\u00e0 obert a un m\u00e0xim de 40 estudiants per assegurar una atenci\u00f3 tutoritzada a l&#8217;alumnat.<\/p>\n<p><span class=\"HwtZe\" lang=\"ca\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">El programa t\u00e9 una <strong>durada d&#8217;un any<\/strong> i ofereix l&#8217;oportunitat d&#8217;aprendre de professionals d&#8217;empreses referents del sector, aix\u00ed com de l&#8217;equip docent de les institucions participants (RTVE, USC i UPC)<\/span><\/span><\/span>.<\/p>\n<p><span class=\"HwtZe\" lang=\"ca\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Es tracta del 4t m\u00e0ster promogut per RTVE Institut a trav\u00e9s del <strong>projecte Haz<\/strong>, una iniciativa finan\u00e7ada per la Uni\u00f3 Europea pels Fons Next Generation en el marc del Pla de Recuperaci\u00f3, Transformaci\u00f3 i Resili\u00e8ncia del Govern espanyol.<\/span><\/span> <span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Per aquest motiu, totes les l\u00ednies formatives del projecte tenen ajuts a l&#8217;estudi<\/span><\/span><\/span>.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>El Centre Territorial de RTVE Gal\u00edcia va acollir dijous passat la presentaci\u00f3 del nou m\u00e0ster de formaci\u00f3 permanent en Periodisme i Intel\u00b7lig\u00e8ncia Artificial, una proposta educativa pionera que aborda les demandes actuals del sector audiovisual i els mitjans de comunicaci\u00f3. La formaci\u00f3 \u00e9s fruit d&#8217;un conveni interuniversitari entre RTVE Instituto a trav\u00e9s del projecte Haz, &#8230; <a title=\"Nou m\u00e0ster en Periodisme i Intel\u00b7lig\u00e8ncia Artificial impulsat per RTVE Instituto, la USC i la UPC\" class=\"read-more\" href=\"https:\/\/upcschool.upc.edu\/blog\/nou-master-en-periodisme-i-intel%c2%b7ligencia-artificial-impulsat-per-rtve-instituto-la-usc-i-la-upc\/?lang=ca\" aria-label=\"Read more about Nou m\u00e0ster en Periodisme i Intel\u00b7lig\u00e8ncia Artificial impulsat per RTVE Instituto, la USC i la UPC\">Leer m\u00e1s<\/a><\/p>\n","protected":false},"author":2,"featured_media":14894,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[209,6],"tags":[926,1111,1645,211,1644,1482,1643,1153,941,1642],"class_list":["post-14900","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-convenis-de-collaboracio","category-tic_2","tag-artificial-intelligence","tag-collaboracio-interuniversitaria","tag-comunicacio-i-intelligencia-artificial","tag-convenis-de-collaboracio-2","tag-ia","tag-intelligencia-artificial-ca","tag-master-en-periodisme-i-ia","tag-nous-masters","tag-noves-propostes","tag-periodisme-i-intelligencia-artificial"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/upcschool.upc.edu\/blog\/wp-json\/wp\/v2\/posts\/14900","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/upcschool.upc.edu\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/upcschool.upc.edu\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/upcschool.upc.edu\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/upcschool.upc.edu\/blog\/wp-json\/wp\/v2\/comments?post=14900"}],"version-history":[{"count":4,"href":"https:\/\/upcschool.upc.edu\/blog\/wp-json\/wp\/v2\/posts\/14900\/revisions"}],"predecessor-version":[{"id":14905,"href":"https:\/\/upcschool.upc.edu\/blog\/wp-json\/wp\/v2\/posts\/14900\/revisions\/14905"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/upcschool.upc.edu\/blog\/wp-json\/wp\/v2\/media\/14894"}],"wp:attachment":[{"href":"https:\/\/upcschool.upc.edu\/blog\/wp-json\/wp\/v2\/media?parent=14900"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/upcschool.upc.edu\/blog\/wp-json\/wp\/v2\/categories?post=14900"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/upcschool.upc.edu\/blog\/wp-json\/wp\/v2\/tags?post=14900"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}